Netflix Music Youtube Channel
I started working with the Netflix Music team in November 2022. Initally creating working on creative ideas and treatments for re-imagining titles for Spotify Canvas and creating Soundtrack focused shorts for Social Channels. However, I felt strongly that a dedicated Youtube channel would be a great destination for fans of their incredible soundtracks. Andy Kalyvas, the manager I was working with had the same vision and in summer 2023 we worked together to bring that vision to life.
Six months after it's launch the channel surpassed everyone's expectations with over 25k subscribers, 18.5M views, and 650,000 watch hours. Below are some of the alternative design concepts.
